Obama's slogan: looking to replace Hope and Change

allesennogwat · 02-18-2012, 07:08 AM

By Jeff Mason | Reuters

WASHINGTON - Winning The Future. Greater Together. We Don't Quit.

They may not be official but those are all phrases that could in one form or another be candidates to become President Barack Obama's re-election slogan.

Advisers say a fresh slogan to replace the winning "Change we can believe in" mantra of 2008, is unlikely to appear before Obama knows who his Republican opponent will be and starts big campaign travel swings, likely in the spring or summer.

His campaign posters now say simply, "Obama 2012."

But Obama's surrogates have roadtested some slogans in recent months, including "Winning The Future," which the White House used to promote its budget, and "Greater Together," which the campaign has used to brand its youth outreach effort.

A new tagline will have to reflect a new reality.

Obama is no longer a Washington outsider, unemployment is falling but still high, and economic insecurity for many voters is a huge concern that a simple slogan cannot overcome.

Obama is aware of that difficulty. He still refers to his old slogan at campaign fundraisers, emphasizing the "change" he has achieved, while dropping lines that could be test runs for a pitch to convince voters to give him another term.

"When you think about change that we can believe in, as hard as these last three years have been, don't underestimate the changes we've made," Obama said at a fundraiser in California this week.

"Inspiration is wonderful, nice speeches are wonderful, pretty posters, that's great. But what's required at the end of the day to create the kind of country we want is stick-to-it-ness. It's determination. It's saying, 'We don't quit.'"

In his State of the Union address last month, the president also played up the issue of economic fairness, which branding experts said could encapsulate his 2012 pitch.

"Owning 'fairness' is a powerful idea, but getting that idea communicated in a clear, sticky way is very hard," said Allen Adamson, managing director of marketing firm Landor Associates.

"Telling that story is more difficult than telling a 'change' story because you have to define fairness for who, and what's unfair, and why is fairness important. Change was a brutally simple idea."

After three years of governing - fulfilling some promises and breaking others - the word "change" is a tricky brand for the president to espouse.

But Obama's advisers say his philosophies are still the same, even if the words associated with them from 2008 are not part of this year's campaign tagline.

"This election is also about hope and about change. That doesn't necessarily mean they're going to be in the slogan," said David Axelrod, Obama's message guru and senior campaign strategist.

"But the president has a very hopeful, optimistic view about this country, even with all the challenges we have, and is working toward that."

http://news.yahoo.com/obamas-slogan-...060705685.html

RG Coburn · 02-18-2012, 07:34 AM

I tried to use a slogan to fix a blown motor once...it didn't work out too well.

sigking · 02-18-2012, 07:44 AM

Once you go black....you never go back

Enraged Gecko · 02-18-2012, 07:48 AM

"Winning" is charlie sheen's slogan....... Didn't work out too well for him

Shadow Walker · 02-18-2012, 08:28 AM

Once you go black, no one wants anything to do with you, not even blacks.

I have seen that happen, time and again.

Zdeno · 02-18-2012, 09:00 AM

They say once you go black you don't go back, but then you try white and you see the light.

Enraged Gecko · 02-18-2012, 09:05 AM

Barack Obama proved that "once you go black......... you can't get credit"

mattg72 · 02-18-2012, 09:06 AM

How about "Work Makes You Free"

lsmurphy · 02-18-2012, 11:25 AM

How about-

Bend over and I'll fuck you again

Asshole had enough yet?

Fooled you once you motherfucker

You dumbshits are gonna get it again

Fools!

amerikans LOL

Stupid whities

You people suck so much I'll let you suck me again

ColonelKorn · 02-18-2012, 11:59 AM

1-800-FUCKOBAMA

Ding · 02-18-2012, 12:38 PM

Replace hope and change,get rid of the joker..Replace him with another.

TheGreek! · 02-18-2012, 12:52 PM

Firefly · 02-18-2012, 01:43 PM

I heard somewhere that their new motto may be " it's only halftime America , we're still in this " or something to that effect.

Enraged Gecko · 02-19-2012, 03:21 AM

Quote:

Originally Posted by Firefly

I heard somewhere that their new motto may be " it's only halftime America , we're still in this " or something to that effect.

Maybe Eastwood can give Obama pointers on foreign policy too.......

ColonelKorn · 02-19-2012, 05:51 AM

We must endeavor to persevere

Etek · 02-19-2012, 06:22 AM

Once you go Black....we don't want you back.

RG Coburn · 02-19-2012, 06:47 AM

Quote:

Originally Posted by ColonelKorn

We must endeavor to persevere

Hey! I remember that...old indian from "Outlaw Josey Wales"...

Aug's Dad · 02-19-2012, 10:10 AM

"We ain't done fucking shit up yet, got a little ways to go"

mattg72 · 02-19-2012, 10:32 AM

"Got Fortitude?"

Pvt.Joker · 02-19-2012, 12:10 PM

Quote:

Originally Posted by ColonelKorn

We must endeavor to persevere

You forgot the rest of the line- "We thought about that a long time... "Endeavor to persevere". And when we had thought about it long enough, we declared war on the Union."

Yeah. I'd say that probably IS the best slogan for Obama's re-election campaign.

ColonelKorn · 02-19-2012, 12:43 PM

I knew what came afterward.

02-18-2012, 07:08 AM	#1
allesennogwat Curio & Relic AKaholic #: 3738 Join Date: Apr 2005 Posts: 32,196	Obama's slogan: looking to replace Hope and Change By Jeff Mason \| Reuters WASHINGTON - Winning The Future. Greater Together. We Don't Quit. They may not be official but those are all phrases that could in one form or another be candidates to become President Barack Obama's re-election slogan. Advisers say a fresh slogan to replace the winning "Change we can believe in" mantra of 2008, is unlikely to appear before Obama knows who his Republican opponent will be and starts big campaign travel swings, likely in the spring or summer. His campaign posters now say simply, "Obama 2012." But Obama's surrogates have roadtested some slogans in recent months, including "Winning The Future," which the White House used to promote its budget, and "Greater Together," which the campaign has used to brand its youth outreach effort. A new tagline will have to reflect a new reality. Obama is no longer a Washington outsider, unemployment is falling but still high, and economic insecurity for many voters is a huge concern that a simple slogan cannot overcome. Obama is aware of that difficulty. He still refers to his old slogan at campaign fundraisers, emphasizing the "change" he has achieved, while dropping lines that could be test runs for a pitch to convince voters to give him another term. "When you think about change that we can believe in, as hard as these last three years have been, don't underestimate the changes we've made," Obama said at a fundraiser in California this week. "Inspiration is wonderful, nice speeches are wonderful, pretty posters, that's great. But what's required at the end of the day to create the kind of country we want is stick-to-it-ness. It's determination. It's saying, 'We don't quit.'" In his State of the Union address last month, the president also played up the issue of economic fairness, which branding experts said could encapsulate his 2012 pitch. "Owning 'fairness' is a powerful idea, but getting that idea communicated in a clear, sticky way is very hard," said Allen Adamson, managing director of marketing firm Landor Associates. "Telling that story is more difficult than telling a 'change' story because you have to define fairness for who, and what's unfair, and why is fairness important. Change was a brutally simple idea." After three years of governing - fulfilling some promises and breaking others - the word "change" is a tricky brand for the president to espouse. But Obama's advisers say his philosophies are still the same, even if the words associated with them from 2008 are not part of this year's campaign tagline. "This election is also about hope and about change. That doesn't necessarily mean they're going to be in the slogan," said David Axelrod, Obama's message guru and senior campaign strategist. "But the president has a very hopeful, optimistic view about this country, even with all the challenges we have, and is working toward that." http://news.yahoo.com/obamas-slogan-...060705685.html __________________ Daraclor: A brand of anti-malaria pills which we had to drink every week while on the border. Legend had it that these would make you turn yellow and that you wouldn't be able to tan.

02-18-2012, 07:48 AM	#4
Enraged Gecko Curio & Relic AKaholic #: 156919 Join Date: Apr 2011 Location: Louisiana Posts: 2,700	"Winning" is charlie sheen's slogan....... Didn't work out too well for him __________________ Never get into an arguement with an idiot. He'll just drag you down to his level and beat you with experience.

02-18-2012, 09:05 AM	#7
Enraged Gecko Curio & Relic AKaholic #: 156919 Join Date: Apr 2011 Location: Louisiana Posts: 2,700	Barack Obama proved that "once you go black......... you can't get credit" __________________ Never get into an arguement with an idiot. He'll just drag you down to his level and beat you with experience.

02-18-2012, 09:06 AM	#8
mattg72 Veteran Member AKaholic #: 158672 Join Date: Sep 2011 Location: PA Posts: 1,979	How about "Work Makes You Free" __________________

02-18-2012, 11:25 AM	#9
lsmurphy Amerika Sux AKaholic #: 6789 Join Date: Oct 2006 Location: Lost Posts: 24,227	How about- Bend over and I'll fuck you again Asshole had enough yet? Fooled you once you motherfucker You dumbshits are gonna get it again Fools! amerikans LOL Stupid whities You people suck so much I'll let you suck me again __________________ Ecclesiastes 1:13 I devoted myself to study and to explore by wisdom all that is done under heaven. What a heavy burden God has laid on men!

02-18-2012, 07:34 AM	#2
RG Coburn Curio & Relic AKaholic #: 7184 Join Date: Dec 2006 Posts: 4,591	I tried to use a slogan to fix a blown motor once...it didn't work out too well.

02-18-2012, 07:44 AM	#3
sigking #1 Undereducated Redneck AKaholic #: 8744 Join Date: Jul 2007 Location: South Carolina Posts: 581	Once you go black....you never go back

02-18-2012, 08:28 AM	#5
Shadow Walker Curio & Relic AKaholic #: 10055 Join Date: Dec 2007 Location: SC Posts: 2,300	Once you go black, no one wants anything to do with you, not even blacks. I have seen that happen, time and again.

02-18-2012, 09:00 AM	#6
Zdeno Партизан AKaholic #: 157619 Join Date: Jun 2011 Location: Миссоури Posts: 2,972	They say once you go black you don't go back, but then you try white and you see the light.

02-18-2012, 11:59 AM	#10
ColonelKorn Tinfoil Asshat AKaholic #: 6198 Join Date: Jul 2006 Location: Hell's Septic Tank Posts: 5,832	1-800-FUCKOBAMA __________________ Carthago Delenda Est

02-18-2012, 12:38 PM	#11
Ding onomanopeoia AKaholic #: 7821 Join Date: Mar 2007 Location: Right Behind You Posts: 8,469	Replace hope and change,get rid of the joker..Replace him with another. __________________ I only listen to the 14 little voices in my head,the other voices mean nothing. Voice#7-"There's Nothing That a Screwdriver to the Temple Can't Fix" SFC I Corps 68'-72'

02-18-2012, 12:52 PM	#12
TheGreek! FAA certified Aircraft Mechanic Silver Contributor AKaholic #: 157160 Join Date: May 2011 Location: Tucson Arizona Posts: 17,162	__________________ Ghengis Khan didnt suffer from low T

02-18-2012, 01:43 PM	#13
Firefly Curio & Relic Bronze Contributor AKaholic #: 10932 Join Date: Feb 2008 Location: Florida Posts: 3,736	I heard somewhere that their new motto may be " it's only halftime America , we're still in this " or something to that effect.

02-19-2012, 05:51 AM	#15
ColonelKorn Tinfoil Asshat AKaholic #: 6198 Join Date: Jul 2006 Location: Hell's Septic Tank Posts: 5,832	We must endeavor to persevere __________________ Carthago Delenda Est

02-19-2012, 06:22 AM	#16
Etek Curio & Relic Contributor AKaholic #: 2223 Join Date: May 2004 Location: Classified Posts: 4,863	Once you go Black....we don't want you back. __________________ "Far better it is to dare mighty things, than to rank with those poor spirits who knows neither victory nor defeat." Teddy Roosevelt "America is at that awkward stage. It's too late to work within the system but too early to shoot the bastards. " -C. Wolfe

02-19-2012, 10:10 AM	#18
Aug's Dad Veteran Member AKaholic #: 22911 Join Date: Dec 2008 Location: Ohio Posts: 1,781	"We ain't done fucking shit up yet, got a little ways to go" __________________ God, family, country Patriot Guard Rider NRA Life Member Ohio Gun Collectors Association

02-19-2012, 10:32 AM	#19
mattg72 Veteran Member AKaholic #: 158672 Join Date: Sep 2011 Location: PA Posts: 1,979	"Got Fortitude?"

02-19-2012, 12:43 PM	#21
ColonelKorn Tinfoil Asshat AKaholic #: 6198 Join Date: Jul 2006 Location: Hell's Septic Tank Posts: 5,832	I knew what came afterward. __________________ Carthago Delenda Est

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